AI Insights · Timothy · July 2024
Top 5 Photo and Video Apps on iOS in Africa Q2 2024
Explore the performance of the top 5 photo and video apps on iOS in Africa during Q2 2024, including trends in downloads, revenue, and active users.
In Q2 2024, the top 5 photo and video apps on iOS in Africa showcased diverse trends in downloads, revenue, and active users. Below is a detailed look at the performance of these apps based on data from Sensor Tower.
CapCut - Video Editor had a dynamic quarter. Weekly downloads started strong at around 97K in early April, peaking at over 135K mid-April, and fluctuating before ending at approximately 96K in the last week of June. Revenue showed a consistent upward trend, growing from about $2.3K to nearly $5K by the end of the quarter. Active users increased from around 925K to over 1M, peaking at 1.08M in mid-June.
Snapchat experienced steady performance. Weekly downloads started at 101K, reaching a high of 119K in mid-June, and concluded at 104K by the end of June. Revenue varied, beginning at $7.6K, dipping to $5.8K in early June, then climbing to $9.6K by the end of the quarter. Active users remained relatively stable, fluctuating around the 7.7M mark and peaking slightly at 7.9M in late June.
YouTube: Watch, Listen, Stream demonstrated a solid performance. Weekly downloads showed a steady increase from 81K to over 100K by the end of June. Revenue remained relatively stable, hovering around the $45K to $52K range, with a notable peak at $52.5K in the last week of June. Active users consistently stayed around 12M throughout the quarter, peaking at 12.1M mid-June.
Instagram maintained a consistent presence. Downloads began at 82K, peaking at 111K in the final week of June. Revenue started at $22.4K, fluctuated slightly, and ended at $20.5K. Active users remained steady, starting at 3.7M and peaking at 3.9M towards the end of the quarter.
Canva: Design, Art & AI Editor showed consistent growth. Downloads began at 20K, increasing to 23K by the end of the quarter. Revenue was stable, starting at $21.5K and ending at $23.3K. Active users increased from approximately 148K to nearly 160K by the end of June.
For more detailed insights and data, visit Sensor Tower.
